Yoga Journal and Vegetarian Times Plan “Earth Day” Digital Issue Promotion

December 11th, 2007

Both titles — in Active Interest Media’s Healthy Living Group – will invite subscribers to forgo their printed copy of the May 2008 issue in favor of receiving a electronic copy, delivered by email on April 2nd, instead.  For each printed issue that’s saved, the publisher will plant a tree in India, the birthplace of yoga.  Circulation Management  (Dec. 10, 2007)

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