Comag Marketing Group, LLC

Yahoo has recently launched Yahoo Circulation, a program that enables retailers to deliver personalized online newspaper circulars directly to customers based upon their interests. The program is powered by ShopLocal and is intended to supplement existing newspaper-based marketing programs by delivering benefits like incremental reach, cost-efficiency, flexibility in regional pricing and product availability. B to B Online (June 6, 2008)

Tags: circular, circulation, Newspaper, program, supplement, Yahoo!

This entry was posted on Monday, June 9th, 2008 at 2:54 pm and is filed under Circ/Sub, NewsShare, Web, internet retailing. You can Email This Article to a friend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.