Comag Marketing Group, LLC

Re-emphasis on its core, low-price marketing message  — put in place early in 2007 – paid off for Wal-Mart Stores, Inc., during the holiday shopping season.  Profit increased 4 percent in the quarter.  Associated Press via The New York Times  (Feb. 19, 2008)

Tags: 4th quarter, Holiday shoppping season, low price, Wal-Mart

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