Comag Marketing Group, LLC

The controlled-circ Rice offering, Open, joins a list of similar titles that have launched on other campuses in the past decade, including: H Bomb at Harvard, Boink at Boston University, Virgin Mawrtyr at Bryn Mawr, Squirm at Vassar and Excolatur at the University of Chicago. The Houston Chronicle suggests that Boink is the most business-oriented of the titles, and they’re already jeopardizing their single copy sales with low subscription rates ($7.95 an issue, but just $19.95 for an annual sub). The Houston Chronicle (Apr. 30, 2008)

This entry was posted on Wednesday, April 30th, 2008 at 9:53 am and is filed under Circ/Sub, Magazine Publishing, NewsShare, USA. You can Email This Article to a friend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.