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LA Times Has Record Breaking July

Greg — Thu, 07 Aug 2008 13:52:45 +0000

The LA Times website recorded 127 million page views in the month of July alone, shattering its old record of 120 million. The site was well on track to break its previous record, but when the earthquake hit, the number of page views increased even more. There are full lists of the top viewed articles, blogs, videos, and photos at LA Times (August 5, 2008)

Delish New Food Site For Hearst

Jennifer — Tue, 08 Jul 2008 18:28:40 +0000

Slated for a fall launch, Hearst Magazines is joining with longtime syndication partner MSN to create a food site, Delish.com. Hearst’s Digital Media unit will own, build and edit the site, with sales and distribution handled by MSN. MediaWeek (July 8, 2008)

Wall Street Journal Website Gains Huge Audience

Greg — Thu, 03 Jul 2008 14:43:47 +0000

WSJ.com has enjoyed a 94% increase in online traffic compared to June 2007, according to the company’s internal traffic numbers. The site had 16.2 million unique users this June, with total page views up 45% to 150 million. MediaWeek (June 2, 2008)

U.S. News Drops To Biweekly

Greg — Mon, 09 Jun 2008 14:09:55 +0000

U.S. News & World Report will be dropping to a biweekly frequency starting in 2009, ceding its troubled category to larger rivals Time and Newsweek. With the decline of their print editions, the newsweeklies are putting a lot of stock in their websites, as they expect their audience to grow due to the instant updates and vast research material available online. U.S. News is also planning a redesign to their print editions that will better showcase the magazines strong points. Advertising Age (June 9, 2008)

Wow! There’s a New Website for Women!

Kim — Thu, 06 Mar 2008 18:48:40 +0000

Wowowow.com is a new website aimed at women 40 and older. Lily Tomlin, comedian, actress, and contributor to the website, says the targeted audience is women who, because of their age, have been the object of suppression for many decades. And this new website will hopefully be incredibly liberating for both those who contribute to it and those who read it. You’d probably recognize the site’s five founders from the media industry over the last few decades. Joni Evans, former president of Simon & Schuster and ex-publisher at Random House; Liz Smith, gossip columnist; Mary Wells, the ad exec behind the memorable “I Love New York” campaign; Peggy Noonan, the political columnist and former presidential speechwriter; and Lesley Stahl, the TV news reporter, are the ladies behind this idea. But that’s not all you’ll get if you read this website, which debuts on Saturday. The ladies have enlisted a slew of their friends to contribute to the site, including Candice Bergen, Joan Juliet Buck, Whoopi Goldberg, Marlo Thomas, Lily Tomlin, Joan Cooney, Judith Martin, Sheila Nevins Julia Reed, and Jane Wagner. Wowowow.com will have the same feel as sites like iVillage, as far as horoscopes, posts about love and marriage, health and fashion. The new site will also feature political commentary. The chief appeal will come from intimate conversations which will allow readers a glimpse into the lives of these fascinating businesswomen who broke through glass ceilings in a notoriously harsh industry. NYT (Mar. 6, 2008)

CondéNet Signs Video Distribution Deal with YouTube

Jennifer — Wed, 28 Nov 2007 22:43:42 +0000

The move comes on the heels of other distribution deals with MSNBC and Yahoo, and amidst indications that the Condé Nast’s digital strategy of topic-based websites that do mirror the publisher’s printed magazine brands may be paying off. Traffic to CondéNet websites increased 16% in October to 9.4 million unique U.S. visitors from the same period last year and year-to-date revenue is up 82% versus the same period last year. CondéNet president Sarah Chubb explains how the company’s content distribution deals are structured in an interview. The Wall Street Journal (Nov. 28, 2007)