Posts Tagged ‘Travel’

WSJ’s New Lux Mag Boasts Big Ads

August 25th, 2008

The Wall Street Journal’s new luxury magazine, WSJ, is launching its first issue September 6.  It will be Dow Jones and Co.’s first launch since being acquired by News Corp. last year.  The new title features 51 advertisers in its first issue.  19 of those are new to the WSJ franchise.  Half of the advertisers are [...]

Cutting Edge Travel Magazine Adventure Journey Launches

July 17th, 2008

Adventure Journey is a new travel magazine that is unlike anything anyone has ever seen before. Instead of just attractive pictures and simple descriptions of exotic or foreign locales like most travel magazines, Adventure Journey sends its writers on multiple journeys that readers can follow day-to-day on writers’ blogs. The blogs are complemented by photo [...]

Just What Is a Magazine’s Carbon Footprint?

March 13th, 2008

Backpacker, an outdoor enthusiasts magazine based out of Boulder, teamed up with Cooler, a firm in San Francisco that measures global warming of consumer goods, to find out what kind of an impact their magazine has on the environment.  The results were astonishing.  In fact, this particular magazine omits almost 4 times as much CO2 [...]

Record Numbers of Canadians Now Shopping in U.S.

December 19th, 2007

In October, when the loonie’s average value in USD was $1.03, Canadians made more same-day car trips to the U.S. than at any time in 7 years.  They made more overnight trips than at anytime in 14 years.  Going the other way, same-day American trips to the north registered record lows.  There were fewer than [...]