Comag Marketing Group, LLC » Time Inc.

Major Publishers Unveil Plans for Digital Newsstand

Jennifer — Tue, 08 Dec 2009 15:56:35 +0000

A consortium of five large publishers — Time Inc., Conde Nast, Hearst Corporation, Meredith and News Corporation — today “…announced plans to build an industry-standard platform to present their work on the Web, phones and e-readers in a richer, more flexible and more lucrative form than is possible today.” The New York Times Dec. 8, 2009

Time Inc. Begins Shedding Staff

Jennifer — Wed, 04 Nov 2009 18:08:29 +0000

The latest round of reductions began Tuesday on the business side of Sports Illustrated. Deeper cuts are expected today. The New York Times Nov. 3, 2009

Time Inc. Reportedly Plans to Reduce Staff Next Week

Jennifer — Fri, 30 Oct 2009 13:44:00 +0000

According to the New York Times, the publisher will trim another $100 million from its operating budget, a move that is expected to include a sizable workforce reduction. The New York Times Oct. 29, 2009 The Wall Street Journal Oct. 30, 2009 Paid subscription may be required.

Jeff Bewkes Endorses Time Warner’s Magazine Division

Jennifer — Wed, 14 Oct 2009 16:05:59 +0000

Speaking at a conference in New York City yesterday, Time Warner CEO Jeff Bewkes reiterated his support for the Time Inc. magazine division, suggesting that magazines didn’t face the kind of life-or-death challenge facing newspapers. Among his comments was this: “If we can’t take the leading [magazine] titles people have known for decades and make them more relevant, then shame on us.” Crain’s New York Business Oct. 13, 2009

Time Inc. Responds to Wholesalers’ New Terms

Jennifer — Thu, 29 Jan 2009 16:31:41 +0000

Time Inc. has reportedly informed Anderson News Company and Source Interlink Distribution that it will seek alternate routes to market, rather than meet their new terms. MediaWeek (Jan. 28, 2009)

The Coupon Makes a Comeback

Jennifer — Thu, 04 Dec 2008 17:17:11 +0000

The NYT reports on signs of a new coupon chic. Among them, Time Inc.’s Wal-Mart-only All You is offering subscribers to a new weekly e-mail newsletter, All You Deals and Meals, an advance look at coupons to appear in the coming issue of the magazine. The New York Times (Dec. 4, 2008)

Angelina Jolie Strikes Image-Boosting Deal with ‘People’

Jennifer — Fri, 21 Nov 2008 14:46:12 +0000

In exchange for exclusive photos of Brad Pitt and Angelina Jolie’s newborn twins in its August 18th issue, People magazine reportedly agreed to avoid editorial coverage that reflected negatively on the couple, in addition to paying an estimated $14 million. One of the “don’ts” to which People agreed — referring to the stars as “Brangelina.” The New York Times (Nov. 20, 2008)

Will Obama be People’s Sexiest Man Alive?

Jennifer — Mon, 17 Nov 2008 21:58:25 +0000

An announcement is expected Tuesday, November 18th. Min (Nov. 17, 2008)

WSJ to Jeff Bewkes — Sell Time and Fortune Mags

Jennifer — Thu, 06 Nov 2008 17:23:59 +0000

The Wall Street Journal’s Heard on the Street column says the the 35% drop in the Time Inc.’s third-quarter operating income, dragging down Time Warner’s overall growth, should bolster the case for a sale of (some or all) the magazines, lest the “sell-by” dates on these media properties expire. Time would likely fetch a premium price from a wealthy investor or investors, thanks to its venerable history. And the reorganization of Time and Fortune into a new “News” unit within Time Inc. would appear to make a partial sale of magazines easier. The Wall Street Journal (Nov. 6, 2008) Paid subscription may be required.

Time Inc. Plans Re-Structuring and Workforce Reduction

Jennifer — Wed, 29 Oct 2008 15:24:52 +0000

Time Inc. plans a re-organization that will result in a more centralized management structure, grouping titles with similar audiences together, sharing editorial resources between titles and focusing more intensively on the publisher’s biggest brands. The re-structuring will include a 6% reduction in workforce, eliminating 600 positions. None of Time Inc.’s 24 U.S. titles is expected to close. The New York Times (Oct. 28, 2008)