ESPN Publishing announced today that it will be launching ESPN The Magazine in Mexico, the company’s second international launch. This Mexican edition of ESPN The Magazine will initially print between 20,000 and 30,000 issues and the majority of its advertising will come from the local Mexican market. Folio (July 9, 2008)
The first overseas edition of Martha Stewart Wedding launches in the Philippines in September, as a joint venture with Summit Media. Summit Media, a Manila-based media conglomerate, represents more than 23 titles, including the Philippine editions of Cosmopolitan, Marie Claire, Seventeen, FHM and Good Housekeeping. Women’s Wear Daily (July 2, 2008)
Vogue Living, the shelter spin-off of Vogue, published a spring issue and had planned to publish a fall issue. However, a company spokesperson announced that while a Spring 2009 issue was still under consideration, the fall issue would not go forward in the current ad climate. Women’s Wear Daily (July 1, 2008)
Condé Nast plans to launch a UK version of Wired magazine and its accompanying website sometime in the first half of next year. David Rowan, who will be the lead editor of the title, is very excited about the launch and had this to say: “When I got approached by the best magazine publisher in [...]
Million Impossible announced it will be launching an on line entrepreneurial magazine site that has a confirmed release date of August 1, 2008. The likeliest name for the magazine is Million Impossible - Dreams to Reality and will feature articles written by successful entrepreneurs about business and lifestyle topics. PR Inside (June 26, 2008)
A new weekly magazine called RiseUp, launched on Sunday with as many as 4.5 million copies inserted into Sunday newspapers. The magazine hopes to celebrate diversity and help people better understand the differences between cultures. In an interview, the publisher and executive editor Janice Ellis talks about her goals for the magazine. NewsWeek [...]
Todd Anderman, Senior Vice President of Hachette Filipacchi Media’s interactive division, announced last week that the company would re-launch all of its websites by the end of the year. He said the sites would emphasize new applications to encourage user involvement like a recipe finder, car buying tools, and links to other sites. Woman’s Day [...]
McMurray is getting set to launch 6, a magazine aimed at households with an average net worth of $25 million. The title, 6, refers to six important “passion points” which include wealth, style, travel, design, body and health. The magazine will debut in in November 2008 with 100,000 copies being put into circulation. Folio [...]
Although planning to wait until the tough advertising environment eases, Martha Stewart Living Omnimedia still intends to launch a magazine aimed at older woman, says chief creative officer Gael Towey. The working title for the magazine is M and a prototype has been produced. Women’s Wear Daily (June 20, 2008)