Comag Marketing Group, LLC » Keith Kelly

Time Inc. Derives 15% of Revenue from Digital Operations

Jennifer — Wed, 22 Oct 2008 17:05:23 +0000

The websites of People and Sports Illustrated are the top performers, but the total performance of all Time Inc. web properties puts it well ahead of its biggest magazine publisher rivals. Media Ink columnist Keith Kelly also reports on other Time Inc. news, including possible staff reductions (centered in New York City) and the chance that CEO Ann Moore will stick around, after her contract expires in 18 months. The New York Post (Oct. 22, 2008)

FBI Reportedly Looking into Celebrity Mag Journalism in California

Jennifer — Mon, 11 Feb 2008 14:55:58 +0000

NYP Media Ink columnist Keith Kelly cites an anonymous source in an article about an FBI agent who has been asking questions of paparazzi and others on the Hollywood scene about kickbacks and pay-for-play schemes between a photo agency and a celebrity magazine. Shenanigans of this kind have long been rumored. This time, some celebrity magazine people think that, maybe, paparazzi-averse, A-list stars have pressured the Feds to make a nuisance of themselves. The New York Post (Feb. 8, 2008)

Bono Looks to Buy CurtCo Media

Jennifer — Wed, 09 Jan 2008 16:14:39 +0000

The New York Post’s Keith Kelly reports on talks between Bono’s investment firm, Elevation Partners, and CurtCo Media, along with the hiring of Wenner talent by Kent Brownridge-run Alpha Media Group. The New York Post (Jan. 9, 2008)

From Folio: 107 Magazine Predictions for 2008 (and Counting…)

Jennifer — Fri, 21 Dec 2007 16:04:32 +0000

The Folio: website promises to add to the list through the end of the year. Amidst the laments about B2B publishing’s struggles, web-vs-print re-hashes and schadenfreude-sounding predictions about executive shake-ups were a few signs of optimism about magazines. The NYP’s Keith Kelly predicts an ad-page rise of 4% for mags, thanks to the TV/movie writers’ strike and a saturation of TV and radio outlets with political ads. Discover magazine CEO Henry Donahue thinks 2008 will be a “…surprisingly good advertising year” as magazines do a better job of selling integrated print/web packages. There was also this tongue-in-cheek prediction about the newspaper industry from comedian Andy Borowitz, “Rupert Murdoch will reduce the size of the Wall Street Journal by removing the facts.” Folio: (Dec 20, 2007)

The 10x Atlantic Drops “Monthly” From its Name…

Jennifer — Fri, 14 Dec 2007 15:50:33 +0000

The magazine also plans to move its sales and marketing operations from Washington DC to New York City. Justin Smith, the president of Atlantic Media, has recently prepared a five-year plan to return the venerable title to profitability. He expects to do some hiring in NYC, depending on how many DC staffers elect to make the move. The New York Post (Dec. 14, 2007)

Bonnier’s New Launch — Science Illustrated — Goes On-Sale December 18th

Jennifer — Mon, 10 Dec 2007 15:01:20 +0000

The U.S. magazine (cover-priced at $4.99) will re-purpose content already being produced for the publisher’s successful Danish edition. Initial circ. is budgeted at 100,000 with plans to raise it 500,000 within five years. The last launch of a general-interest, science magazine was Discover’s in 1980. The New York Post (Dec. 7, 2007)

Si Newhouse Holds Annual Holiday Lunch at the Four Seasons

Jennifer — Thu, 29 Nov 2007 21:29:15 +0000

NYP Media Ink columnist Keith Kelly gives the breathless account of who sat next to whom and what it all means, in his inimitable “Payton-Place-of-Publishing” style. New York Post (Nov. 29, 2007)

Instant Shelter Mag: Add Word “Living” to Your Title

Jennifer — Wed, 28 Nov 2007 23:22:54 +0000

The NYP’s Keith Kelly says it may not be quite so easy — at least not on a regular frequency. Rodale is distributing 400,000 copies of the premiere issue of Men’s Health Living, but is mum about a next issue. And Vogue Living published single issues in 2005 and 2006 before upping the frequency to 2X in 2008. The New York Post (Nov. 28, 2007)

Bauer Weeklies’ Sales Slip After 50% Price Hikes

Jennifer — Mon, 26 Nov 2007 15:04:58 +0000

Bauer execs acknowledge that In Touch and Life & Style may both be forced to lower their rate bases next year. Sales of the latter title dropped to as low as 450,000 on a recent issue. The New York Post (Nov. 23, 2007)

Scott Donaton Leaves AdAge to Become Publisher of Entertainment Weekly

Jennifer — Tue, 20 Nov 2007 16:26:53 +0000

He will be the fifth publisher in the past five years at the Time Inc. title, which has been shedding ad pages over the past few years. New York Post (Nov. 20, 2007)