Posts Tagged ‘Hearst’

Women’s Titles Paid Subscriptions On the Rise

February 4th, 2010

ABC’s Rapid Report has some promising news for Women’s Titles.  Paid subscriptions saw meaningful improvement during the second half of 2009.  Most major titles in the Women’s category saw slight to moderate increases compared to the same period the year before.  The titles that saw the biggest increases are Time Inc.’s InStyle, Meredith’ Siempre Mujer, Condé [...]

Hearst to Launch New Publishing Service

December 4th, 2009

Called Skiff and meant to compete with Amazon’s Kindle Store, Hearst’s new publishing service will sell digital versions of newspapers and magazines for electronic readers and other devices.  Skiff will be more visually appealing to readers and will include advertising, which should make it more lucrative for media companies.  The Wall Street Journal Dec. 4, [...]

What Publishers are Doing to Scale Back

March 11th, 2009

“Everybody’s doing it” Almost every magazine publisher is re-evaluating their 2009 budgets and finding ways to cut back in these tough economic times. WWD.com (March 11, 2009)

Magazines Need to be Redifined

February 5th, 2009

Hearst Magazines EVP and General manager John Loughlin was the keynote speak at Primex 2009, the annual event for print-media production executives and their suppliers. Loughlin discussed our ever changing world and how technology is so powerful and inexpensive, as a result magazines need to adapt and rethink their strategies to deal with the abundance [...]

Hearst to Close CosmoGIRL

October 13th, 2008

The magazine will be consolidated with Hearst’s larger teen title Seventeen.  December will be CG’s last issue in print.  Folio (Oct. 10, 2008)  The Wall Street Journal (Oct. 11, 2008)  Paid subscription may be required.

Delish New Food Site For Hearst

July 8th, 2008

Slated for a fall launch, Hearst Magazines is joining with longtime syndication partner MSN to create a food site, Delish.com. Hearst’s Digital Media unit will own, build and edit the site, with sales and distribution handled by MSN.  MediaWeek (July 8, 2008)

Hearst Names New Editor Of O

July 8th, 2008

Hearst has named Susan K. Reed the new editor-in-chief of O, replacing the retiring Amy Gross. Reed will leave her position at the shuttering Golf for Women in order to take over her new responsibilities at O. Folio (July 7, 2008)

Hearst Acquires Ee365.cn

July 7th, 2008

Hearst Business Media and IDG have partnered in the acquisition of Ee365.cn, a news and technology website that will target Chinese engineers.  Ee365.cn launched in June 2006 and is divided into 21 channels based on several different industrial segments.  China’s Publishing House of Electronic Industry is also involved in the partnership, though the exact details [...]

Hearst Magazines Shutters Quick & Simple in Print

July 2nd, 2008

Hearst Magazines announced that it will shutter Quick & Simple magazine effective with the July 29th issue that is currently on newsstands. The company will instead shift its focus to the 300,000-circulation magazine’s “newly enhanced Web site.” A representative for Hearst said that the company was still “committed to introducing and acquiring print titles, investing [...]

Harper’s Bazaar Crafts 40 Pages of Edit Around Perfume Models

June 30th, 2008

John Demsey, a group president of the Estée Lauder Companies, approached Harper’s Bazaar with the idea of featuring four celebrities in the magazine, who alo star in an advertising campaign for the new Estée Lauder fragrance Sensuous.  Mr. Demsey said that he approached Bazaar because he thought that the varying ages of the celebrities (who are Gwyneth [...]