Though it’s not Hearst’s first magazine app, it is their first completely homegrown one. All of Hearst’s magazines already are available in digital format via third-party platforms, but Pop Mech is the first to be built directly by Hearst. The iPad version has a similar look and feel to the print magazine, as the reader [...]
ABC’s Rapid Report has some promising news for Women’s Titles. Paid subscriptions saw meaningful improvement during the second half of 2009. Most major titles in the Women’s category saw slight to moderate increases compared to the same period the year before. The titles that saw the biggest increases are Time Inc.’s InStyle, Meredith’ Siempre Mujer, Condé [...]
Called Skiff and meant to compete with Amazon’s Kindle Store, Hearst’s new publishing service will sell digital versions of newspapers and magazines for electronic readers and other devices. Skiff will be more visually appealing to readers and will include advertising, which should make it more lucrative for media companies. The Wall Street Journal Dec. 4, [...]
“Everybody’s doing it” Almost every magazine publisher is re-evaluating their 2009 budgets and finding ways to cut back in these tough economic times. WWD.com (March 11, 2009)
Hearst Magazines EVP and General manager John Loughlin was the keynote speak at Primex 2009, the annual event for print-media production executives and their suppliers. Loughlin discussed our ever changing world and how technology is so powerful and inexpensive, as a result magazines need to adapt and rethink their strategies to deal with the abundance [...]
The magazine will be consolidated with Hearst’s larger teen title Seventeen. December will be CG’s last issue in print. Folio (Oct. 10, 2008) The Wall Street Journal (Oct. 11, 2008) Paid subscription may be required.
Slated for a fall launch, Hearst Magazines is joining with longtime syndication partner MSN to create a food site, Delish.com. Hearst’s Digital Media unit will own, build and edit the site, with sales and distribution handled by MSN. MediaWeek (July 8, 2008)
Hearst has named Susan K. Reed the new editor-in-chief of O, replacing the retiring Amy Gross. Reed will leave her position at the shuttering Golf for Women in order to take over her new responsibilities at O. Folio (July 7, 2008)
Hearst Business Media and IDG have partnered in the acquisition of Ee365.cn, a news and technology website that will target Chinese engineers. Ee365.cn launched in June 2006 and is divided into 21 channels based on several different industrial segments. China’s Publishing House of Electronic Industry is also involved in the partnership, though the exact details [...]
Hearst Magazines announced that it will shutter Quick & Simple magazine effective with the July 29th issue that is currently on newsstands. The company will instead shift its focus to the 300,000-circulation magazine’s “newly enhanced Web site.” A representative for Hearst said that the company was still “committed to introducing and acquiring print titles, investing [...]