Comag Marketing Group, LLC

HarperCollins announced plans on Monday to make their seasonal catalog listings available online only.  Jane Friedman, president of HarperCollins, said “It’s such a waste of paper and so inefficient.”  She said the switch would likely begin by summer ‘09 and take place slowly.  About 100,000 catalogs are sent out for each publishing season: summer, winter, [...]

Web readers won’t be able to download the text to their laptops or electronic readers, like Amazon’s Kindle, and the print function also will be disabled.  So, they will have to do their unlimited browsing there, on the website, in the same way that bookstore browsers can knock off a few chapters in those big easy [...]