Posts Tagged ‘audience’

TMZ Explores Live Celebrity News Streams

June 19th, 2008

TMZ, the celebrity gossip site and syndicated television show, is exploring streaming video, as a way to bring live celebrity news stories to online viewers. Recent tests that featured a live streaming video of a parking lot, where Britney Spears was expected to appear, captured viewers for nearly two hours, and a video of Nick [...]

Magazines May Benefit from the Writers’ Strike

January 2nd, 2008

Some believe the TV writers’ strike will provide a small windfall for titles with a broad focus.  Julie Pinkwater, VP and publisher of Ladies’ Home Journal, says she’s reaching out to marketers who are in need of some advertising space.  Jan Weinstein, senior VP at Draft FCB, predicts at least a short-term shift of dollars from [...]