Vogue Living, the shelter spin-off of Vogue, published a spring issue and had planned to publish a fall issue. However, a company spokesperson announced that while a Spring 2009 issue was still under consideration, the fall issue would not go forward in the current ad climate. Women’s Wear Daily (July 1, 2008)
Though official NBC reps are denying these rumors, ad execs are reporting that NBC is scrambling to sell out ad time for its broadcast of the Beijing Olympics. It is estimated that NBC needs to sell anywhere from $150 million to $300 million to reach its target. The network paid about $900 million for the [...]
As many music mags have seen recently, Vibe’s ad pages have been plummeting in recent months. In order to compensate for the loss, Vibe will cut its rate base from 850,000 to 800,000 and hike up the cover price from $3.99 to $4.99. Steve Aaron, CEO of Vibe Media Group, reported that sales did not [...]