Potter Postponement Gives Entertainment Weekly Black Eye
August 18th, 2008
In an amusing example of mega-conglomerate non-synergy, one Time Warner property (Entertainment Weekly, published by Time Inc.) fronted the star of an upcoming movie by another Time Warner property (studio Warner Bros.) on the cover of its Fall Preview issue , even though the movie’s release had been pushed back from November to next July. The actor involved is Daniel Radcliffe and the movie is Harry Potter and the Half-Blood Prince (which would seem unlikely to suffer any ill effects from the mistimed publicity). Folio: (Aug. 18, 2008)
Tags: Daniel Radcliffe, Entertainment Weekly, Time Inc., Time Warner, Warner Bros.