Hispanic Ventures Repackages Parenting Magazines
July 28th, 2008
Hispanic Ventures, a division of the Meredith Corporation, is re-launching and re-branding Espera and 12 Meses, two of its Spanish-language parenting magazines. Espera, a magazine for expectant mothers, will be renamed Ser Padres Espera and will increase its annual circulation by 35% while upping its frequency to three times a year. 12 Meses, which focuses on the first year of a child’s life, will be renamed Ser Padres Bebe and will maintain the same circulation and frequency. Folio (July 24, 2008)
Tags: corporation, espera, Hispanic, Meredith, meses, padres, relaunch, ventures