Comag Marketing Group, LLC

Executives from the three publishers have begun discussions about a joint, industry marketing campaign to trumpet the benefits of print advertising, in the midst of a severe advertising downturn for the industry.  Trade advertising in support of magazines has been largely absent in recent years.  MediaWeek Nov. 4, 2009

Tags: trade advertising

This entry was posted on Wednesday, November 4th, 2009 at 2:14 pm and is filed under Magazine Publishing, NewsShare. You can Email This Article to a friend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.