German Grocer Opens Second High-Tech, Smart Store

June 2nd, 2008

Metro Group, a Germany grocer, has opened its second store featuring the lastest high-tech in-store shopping applications.  The Real Future Store is outfitted with a Mobile Shopping Assistant that allows consumers to use mobile phones to find products and scan purchases while shopping. In the meat department, products receive RFID smart chips and are placed in a smart freezer that monitors stock levels and the ‘best before’ dates.  A wine tasting counter offers a selection of chilled wines that can be dispensed into test cups at the push of a button.  The company plans to introduce the technologies that prove successful into its other stores in the future.  Supermarket News (June 2, 2008)

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