Comag Marketing Group

Meredith’s EatingWell magazine will raise its rate base from 500,000 to 600,000 this Fall. This will mark the title’s second rate base increase this year! In January, Meredith upped the number from 350,000 to 500,000. The new rate base will represent a 71% increase from this time last year.

The publisher attributes the growth to being “in the right place at the right time, doing all or most of the right things,” along with the mainstream emergence of the healthy eating market. Folio (April 11, 2012)

Tags: EatingWell, healthy, Meredith, rate base

This entry was posted on Thursday, April 12th, 2012 at 9:36 am and is filed under Circ/Sub, Magazine Publishing, NewsShare, Research/Trends/Forecasts. You can Email This Article to a friend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.