Downturn? We’re doing fine says publisher launching Wired UK

July 3rd, 2008

Conde Nast U.K., has announced the launch of a British version of WIRED.  Publisher Jamie Jouning perceives the challenging economy as an ‘opportunity not a threat’.     ‘We’ve done a lot of research into this launch and genuinely feel there’s not a better time to launch.  Technology is playing an increasingly important role in contemporary civilisation and I think people have a genuine desire to engage at the moment. The advertisers that we’ve spoken to, and we’ve spoken to lots, are very excited about the launch, and we see the uncertainty about the economic climate as an opportunity, not a threat.”

Press Gazette

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