In Just One Year, Food Network Magazine Triples Rate Base
Starting with the July/August issue, Food Network Magazine will raise their rate base to 1.25 million. This is 150,000 more copies then originally planned. FOLIO March 2, 2010.
Starting with the July/August issue, Food Network Magazine will raise their rate base to 1.25 million. This is 150,000 more copies then originally planned. FOLIO March 2, 2010.
Despite increased online advertising efforts, it’s projected that 2010 will bring a 1.9% increase in print advertising spending. FOLIO March 9, 2010
It’s typically common for a magazine to publish a website after the magazine is printed. However, Hearst is switching things up with the launch of Light & Delish, a bookazine based on the food website DELISH that was launched in 2008. MediaWeek Jan. 31, 2010.
Buzz Kanter, president of TAM Communications, which publishes American Iron, among other titles, has put forth a number of predictions for the single copy sales channel. He also offers this advice for publishers: cut your draw before cutting pages and/or editorial quality. Presently, he writes, “Too many publishers are flooding newsstand racks with too many [...]
PRESS RELEASE: Robert Kennedy Publishing Launches New Arnold Schwarzenegger Special!
Robert Kennedy and MuscleMag International (Robert Kennedy Publishing) announce the release of a large-format newsstand special edition dedicated to Arnold Schwarzenegger, the iconic bodybuilder, Mr. Olympia, actor and current governor of California. It’s been nearly 10 years since a stand-alone special has been available on [...]
In a message to staff members yesterday, Consumer Reports announced that it will launch a new program later this month to distribute vital safety information directly to parents of school-age children via a partnership with the National PTA and the National School Boards Association. The program — called the Consumer Reports School Safety Alert Program [...]
Following is a September 1st press release from RK Publishing.
RK Publishing Launches New Oxygen Special!
Magazine title: Off the Couch! Motivation for Real Women
On sale: Oct. 6, 2009
Off sale: Dec. 29, 2009
Newsstand price: $4.99 US
Oxygen publisher Robert Kennedy and Robert Kennedy Publishing are pleased to announce the launch of a new Oxygen collector’s special, Off The [...]
Seventeen will be the first title with Hearst to get an iPhone application. The application will allow readers to search for featured products in the current issue and reserve items in a nearby store.
(WWDMEDIA) August 12, 2009.
From August 14th – September 5th Giant, Weis, Wegmans, Darrenkamps and Mattsons will participate in a Retail promotion that will give customers a $2 store discount on their next purchase when they buy 2 or more consumer magazines in a single trip. (DMNEWS)
March 20, 2009 — Comag Marketing Group LLC. is pleased to announce that in recent weeks the following publishers have signed long-term extensions of their newsstand marketing and distribution agreements with us:
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·        Northern & Shell North America Ltd. (OK! magazine)
·        National Geographic Society
·        Metrocorp
·        Western Interiors & Design, LLC.
·        Mental Floss, LLC.
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American City Business [...]