Archive for the ‘Other Media’ Category

Popular Mechanics Launches iPad App

July 21st, 2010

Though it’s not Hearst’s first magazine app, it is their first completely homegrown one.  All of Hearst’s magazines already are available in digital format via third-party platforms, but Pop Mech is the first to be built directly by Hearst.  The iPad version has a similar look and feel to the print magazine, as the reader [...]

Consumers Weigh-In on Online Subscriptions

February 17th, 2010

The Neilsen Co. surveyed more than 27,000 consumers in 52 countries to find out their feelings about paying for online media subscriptions.  Movies and music top the list of services that people would be willing to pay for online, approaching 60%.  Games, professionally produced video and magazines hover around 50% and newspapers are just above [...]

Nielsen to Integrate Online Views to Its Ratings

December 2nd, 2009

The Neilsen Company is hoping to provide combined ratings for TV and internet viewing.  With more consumers watching TV episodes via the Internet, Neilsen has been under pressure to track viewership more effectively.  These ratings are vitally important to the TV industry because they are used to sell an estimated $70 billion in advertising each year.  [...]

Oprah Announces End of TV Show in 2011

November 20th, 2009

Reports suggest that she likely will concentrate her efforts on OWN, her nascent cable television network.  The New York Times Nov. 21, 2009

Hearst Considers New Media Shopping Spree

November 11th, 2009

New York Post columnist Keith Kelly cites Hearst “insiders” who say that the media company has earmarked $1 Billion for acquisitions that will lead to new revenue streams in digital and non-traditional media.  The New York Post Nov. 11, 2009

Gourmet-Editor-Turned-TV-Star Makes a Prediction about Magazines

October 16th, 2009

At a party celebrating her new TV show, Gourmet’s Adventures with Ruth, the former editor of Gourmet magazine, Ruth Reichl, expressed grave concern about the future of magazines, “as we know them.”  The New York Observer Oct. 16, 2009
A New York Times review of the new TV show, which airs on PBS television stations,  is [...]

Warner Bros. Effects Re-Structuring at DC Comics

September 10th, 2009

New President Diane Nelson will be charged with more aggressively exploit the company’s comic-book characters across film, television and other media.  The New York Times Sept. 10, 2009 The Wall Street Journal Sept. 10, 2009  Paid subscription may be required.

Martha and People Lead Magazine Twitterers…

June 29th, 2009

Min ran a magazine Twitter account check for last Monday, June 22nd, and reports on the top ten magazine Twitter users.  Min Online June 29, 2009

Maxim to Produce Specials for E! Cable Network

June 19th, 2009

The agreement is for a minimum of six specials, with two — “Maxim’s Celebrity Beach Watch” and “Maxim’s Hottest Moments 2009 — to appear before the end of the year.  Variety June 18, 2009

Oprah Starts Twittering

April 17th, 2009

n her first “tweet” today, the mega star said that she was feeling “very 21st century.”  The New York Times Apr. 17, 2009