Zinio, a digital magazine and newsstand provider, is offering up a pretty enticing deal through the discount phenomenon Groupon. Jeanniey Mullen, global executive vice president and chief marketing officer for Zinio, took a chance with Groupon by offering $35 worth of subscriptions to any of the 4,300 titles available on Zinio for just $15. It [...]
Tumblr, a rapidly maturing microblogging platform recently passed 250 million page views per day. There are currently at least 61 publications active on the platform, including Newsweek, GQ, The Atlantic, Vanity Fair, The Economist, and the most followed, Vogue. These publications use Tumblr as a behind-the-scenes look at the magazine, an outlet for voicing opinions [...]
The Hearst Challenge is back for the second year in a row. Starting on June 1, contestants will get a shot at winning $25,000 in cash is they can crack the riddle of click-through email promotions. Three entrants will be picked to attend the DMA2011 Conference in Boston to explain their solutions. The winning model [...]
In an effort to get back revenue that his print outlets have been losing, Rupert Murdoch is planning to charge for subscriptions to all of NewsCorp’s online content. This would probably include news websites like Dow Jones, Marketwatch, Financial News, and The New York Post to name a few. NewsCorp-owned Wall Street Journal was one [...]
In an announcement yesterday, Barnes & Noble said that it would offer more than 700,000 books that could be read on a wide range of electronic devices, including Apple’s iPhone, the BlackBerry and personal computers. Amazon.com currently offers about 330,000 for its Kindle device. The New York Times July 21, 2009
In an effort to catch up with major online celeb gossip sites like Yahoo’s OMG and print-based brands like People.com and Usmagazine.com, OK! magazine is teaming up with Buzz Media. Buzz Media, a social programming giant, is one of the largest collections of pop culture websites including Just Jared, Buzznet, Celebuzz, and the celebrity blogs belonging to Britney Spears and [...]
“For the 48 weeks ended Jan. 3, Barnes & Noble store sales decreased 2.6% to $4.2 billion, while same-store sales decreased 5.4%.” Online sales for the period dropped 0.4 percent to $422.9 million. The Wall Street Journal Jan. 8, 2008 Paid subscription may be required.
Bicycling magazine has partnered with The Wall Street Journal in hopes of taking advantage of the high interest in the sport following the Tour de France. The terms of the partnership include the Journal getting 24 exclusive, stage-by-stage stories from Bicycling and Bicycling getting direct access to WSJ.com’s affluent readership. Folio (July 30, 2008)
TechTarget estimates its revenues for this quarter will be around $29.4 million, up about 20% from the $24.6 million it made during the same period last year. A large amount of this will come from online revenues which the company estimates will be about $20.8 million, up nearly 30% from the $16.8 million during the [...]
Vogue and IMG Media have teamed up to produce an elaborate web-reality series about the fashion industry. “Model.Live”, as the show is named, will follow three models as they navigate the industry, tracking them on casting calls, catwalks, and their travels during fashion week. Each of the 12 episodes will be eight minutes long and run on [...]