Archive for the ‘Circ/Sub’ Category

FNM Rate Base Increase

August 19th, 2011

Food Network Magazine continues to ride the wave of reader enthusiasm by issuing its 6th rate base increase since its 2009 launch.  Another 100,000 issues will be added, increasing its rate base from 1.3 Million to 1.4 Million, starting with the Jan/Feb 2012 edition.  The title was also the biggest ad page gainer for 2010, [...]

Digital Editions Booming for Condé Nast

August 5th, 2011

Since entering the App business in May, Condé Nast is reporting 242,000 digital downloads of its eight available titles, which include Allure, Glamour, Golf Digest, GQ, Self, The New Yorker, Wired, and Vanity Fair.  This number includes digital subscriptions, single copy purchases, and print subscribers who chose to add digital additions to their packages.  This [...]

Magazines without The Price Committment

July 7th, 2011

Zinio, a digital magazine and newsstand provider, is offering up a pretty enticing deal through the discount phenomenon Groupon.  Jeanniey Mullen, global executive vice president and chief marketing officer for Zinio, took a chance with Groupon by offering $35 worth of subscriptions to any of the 4,300 titles available on Zinio for just $15.  It [...]

Magazine Tumblrs Creating Buzz

May 27th, 2011

Tumblr, a rapidly maturing microblogging platform recently passed 250 million page views per day.  There are currently at least 61 publications active on the platform, including Newsweek, GQ, The Atlantic, Vanity Fair, The Economist, and the most followed, Vogue.  These publications use Tumblr as a behind-the-scenes look at the magazine, an outlet for voicing opinions [...]

Consumers Weigh-In on Online Subscriptions

February 17th, 2010

The Neilsen Co. surveyed more than 27,000 consumers in 52 countries to find out their feelings about paying for online media subscriptions.  Movies and music top the list of services that people would be willing to pay for online, approaching 60%.  Games, professionally produced video and magazines hover around 50% and newspapers are just above [...]

Women’s Titles Paid Subscriptions On the Rise

February 4th, 2010

ABC’s Rapid Report has some promising news for Women’s Titles.  Paid subscriptions saw meaningful improvement during the second half of 2009.  Most major titles in the Women’s category saw slight to moderate increases compared to the same period the year before.  The titles that saw the biggest increases are Time Inc.’s InStyle, Meredith’ Siempre Mujer, Condé [...]

Rupert Murdoch’s Plan to Save Newspapers

February 3rd, 2010

In an effort to get back revenue that his print outlets have been losing, Rupert Murdoch is planning to charge for subscriptions to all of NewsCorp’s online content.  This would probably include news websites like Dow Jones, Marketwatch, Financial News, and The New York Post to name a few.  NewsCorp-owned Wall Street Journal was one [...]

Circulation Expert Dan Capell is Dead at Age 64

January 14th, 2010

The following announcement was prepared for the Publishing Industry by Dan Capell’s family.
It is with great sadness that we announce the passing of E. Daniel (Dan) Capell, age 64, who died peacefully at his home in Barnegat Light, NJ, on January 11, 2010, after a courageous, three-year battle with cancer.  Dan had been a leader [...]

John Harrington to Take Over Capell’s Circulation Report

January 12th, 2010

Dan Capell has announced that his newsletter, Capell’s Circulation Report, will be taken over by John Harrington, publisher of The New Single Copy.  Current subscribers to Capell’s Circulation Report will receive The New Single Copy for the next one to two years, and Harrington will incorporate content from CCR’s 28-year archive in future issues of [...]

TV Guide Plans Rate Base Reduction

September 14th, 2009

The magazine is expected to reduce the number of copies it delivers, and promises advertisers, by more than 30 percent, from 2.9 to 2 million.  In January, TV Guide lowered its circulation from 3.2 million to its current level.  The New York Post Sept. 13, 2009