The New York Times’ Stephen J. Dubner raises some interesting questions about Time Inc.’s new, Netflix-like Maghound.com online magazine service. Chief among them – do readers really want to trade in and out magazines the way they do movies? (Doesn’t the industry make a lot of hay out of readers’ deep connections to particular titles?) Dubner does see Maghound’s [...]
Hearst Magazines announced that it will shutter Quick & Simple magazine effective with the July 29th issue that is currently on newsstands. The company will instead shift its focus to the 300,000-circulation magazine’s “newly enhanced Web site.” A representative for Hearst said that the company was still “committed to introducing and acquiring print titles, investing [...]
Culture + Travel, having been hit with budget cuts by its parent company Louise Blouin Media, is making changes to the magazine’s publication schedule. Starting in November, the title will move from a bimonthly to a quarterly. C+T, which operates under a controlled circulation model, will also be sending the magazine to 30,000 fewer subscribers [...]
With the price of gas increasing weekly, magazines are facing steeper-then-usual sales declines. Particularly, men’s titles and news magazines are down the most, though categories across the board show declines. To combat this decline, some different options are being thrown around. Some titles have the opportunity of hiking up cover prices. For others, with the average cover [...]
Instead of publishers sending out content to their audiences, audiences are now sending content to each other via Facebook, Digg, and other networking site according to Frank Cutitta, the general manager of IDG Connect. At the 2008 Circulation Management Conference, Cutitta spoke about how he helped form IDG Connect, a centralized database and lead-generation vehicle, [...]
Bonnier Corp’s ski titles are reevaluating their circulation model, in the face of increase paper and delivery costs. Skiing will cut its rate base 25%, while Ski magazine plans to cuts its base by 11%. “The rate bases will be cut by slashing the titles’ dependence on verified circulation, which accounted for 56 [...]
The lifestyle magazine Hallmark will be taking its rate base up 14.3 % to 800,000 copies, starting with the February/March 2009 issue. In order to reach its circulation goal, the magazine is counting on broad promotional support from its parent company. Hallmark is also considering raising the cover price, which is currently a low $3.95. [...]
Singular, a magazine for singles, is being launched today by freelance journalist Kim Calvert and financier David Wright. The magazine will be bi-monthly and aims to“ create and serve a large and fast-growing community for like-minded singles who have active social lives and are comfortable with their single lifestyle.” The magazine will be direct mailed [...]
China’s General Administration of Press and Publications has banned the June issue of Time Out Beijing. Editor Tom Pattinson said that the reason for the ban was because the magazine was missing a printing permit, but also acknowledged the suspicious timing of the ban, only 2 months before the Summer Olympic Games. Folio (June [...]
Radar magazine is getting ready to reveal their high profile redesign later this month, with a cover featuring a seductive photo of Pamela Anderson. Along with this redesign, the magazine also plans to up the numbers of copies in circulation from 200,000 to 225, 000. The magazine redesign follows the departure of many important staffers, [...]