ANNOUNCEMENT: New Staff in Category Management and The News Group East
Kimberly Proud, New Addition to CMG’s Category Management Group
April 7, 2008 — Kimberly Proud joined CMG’s category management group, on March 31, as a senior category analyst, reporting to Kevin Packard, the group’s manager. Proud will work out of CMG’s Bentonville, AR, office and serve as a key business contact on Wal-Mart’s category advisor team. Her primary responsibility will be to develop objective sales analyses in support of various Wal-Mart specific initiatives.
Proud comes to CMG with a broad range of retail industry experience, having worked in a variety of different roles, and most recently as a sales & category analyst at Novartis Consumer Health, located in Bentonville, AR. Prior to that, she was a district manager for ActionLink, a retail merchandising company headquartered in Akron, OH, where she managed the Arkansas, Oklahoma & Kansas territories. Proud has also been employed as an account manager for Marathon Imports, LLC, a wine vendor based out of Bentonville, AR, and she began her professional career in Wal-Mart’s Home Office. Proud was educated at Northwest Arkansas Community College.
Kenneth Santiago Joins CMG’s The News Group – East
Kenneth A. Santiago was welcomed into CMG’s The News Group East department, to take on new responsibilities as a distribution analyst. In this role, Santiago will ensure that all CMG titles are properly distributed to authorized retail accounts serviced by The News Group. He will report to Barbara Copes, product allocation manager.
Santiago joined the CMG team after having held a position at Kesslers Team Sports, a team sports equipment dealer located in Woodstock, GA, where he was a member of the company’s national sales team. Santiago has also worked in a variety of volunteer marketing and sports management positions, including conducting research for sports radio and event sponsorship sales. He attended Kennesaw State University, where he studied sports management and marketing.